Whether I'm at the grocery store, a restaurant on Friday night, or the airport, I can’t help but notice how 99.0% of women aren't dressed like the influencers I see on Instagram. I find this fascinating because millions of women follow these accounts (me included!).
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Sometimes, so many influencers are talking about the same item, I fully expect to walk into the grocery store and see 15 women wearing "the viral Amazon [fill in the blank]." To date, this hasn't happened to me. So why the huge discrepancy between what women wear IRL and what influencers are selling (or trying to sell)?
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It's no doubt a very complicated answer, but I believe it's partly because buying what's offered on social media isn't enough to address women's needs. Many women feel a disconnect between what they're putting on each day and how they want to feel when they get dressed. Social media tries to fill the gap by showing you pretty things - but if you aren't certain about what's right for you in the first place, you're getting a quick fix at best and something you never wear at worst.
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If 2025 is your year to bridge the gap between where you are and where you want to be, don't hesitate to book a free consult!
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